Peter Wennström
Peter Wennström
Founder
HMT - Healthy Marketing Team

Peter and the HMT have been working as consultants for clients in FMCG, functional foods and beverages, ingredients, dietary supplements and OTC on all continents and across every food and supplement. Peter is also the creator of the FourFactors - the globally leading system for consumer centric innovation in food, health and sustainability. The FourFactors is implemented in over 60 countries on 6 continents, in both consulting and training, to help customers get better targeted innovations faster to market.